Paid Advertising

PPC and paid social ads that turn spend into qualified leads

We plan, launch and optimise Google Ads, Meta, and LinkedIn campaigns around the full conversion journey, from targeting and creative to landing pages and tracking, so every dollar is accountable.

Google, Meta & LinkedIn

Landing pages included

Full-funnel tracking

Paid Advertising

What's included

Full-funnel ad management built for ROI

Great ads fail on weak landing pages and broken tracking. We manage the whole system so your cost per lead keeps falling.

01

Google Search & Performance Max

Capture high-intent buyers searching for exactly what you sell, with tight keyword and bid strategy.

02

Meta & Instagram ads

Scroll-stopping creative and audience testing to generate demand and retarget warm visitors.

03

LinkedIn B2B campaigns

Reach decision-makers by job title, industry and company size for B2B lead generation.

04

High-converting landing pages

Dedicated pages matched to each campaign's message, tested to lift conversion rate.

05

Conversion tracking & attribution

GA4, pixels, server-side events and CRM sync so you know which ads create revenue.

06

Ongoing A/B testing

Weekly optimisation of creative, copy, audiences and bids based on real data.

marketing website

The difference

Ads, landing pages and follow-up that work together

Because we also build websites and automations, your campaigns connect straight to pages and follow-up designed to convert.

  • Lower cost per lead through message-matched landing pages
  • Faster follow-up with AI automation on every lead
  • Clear ROI reporting tied to pipeline, not just clicks
  • No long lock-in contracts; we earn your business monthly
  • You own your ad accounts and data, always

Our process

Launch fast, then scale what works

A structured test-and-learn approach that protects your budget while finding winners quickly.

01

Audit & plan

Review past campaigns, competitors and tracking; set targets for CPL and ROAS.

02

Build

Campaign structure, creative, copy, landing pages and conversion tracking.

03

Launch & test

Controlled launches with multiple creatives and audiences to find winners.

04

Optimise & scale

Cut waste, scale top performers and report clearly on results every month.

★★★★★

“Thank you so much. The new page looks great. We are always grateful for the work that you do and any designs that you work with. Aqib is the greatest.”

Joel Petterson · Director, Load Training

FAQs

Paid advertising questions, answered

How much should I spend on ads?

It depends on your market, goals and average customer value. We'll recommend a starting test budget during your audit, then scale spend as campaigns prove profitable.

Which platform is best for my business?

Google Search is ideal for capturing existing demand, Meta is great for creating demand and retargeting, and LinkedIn excels for B2B. Most clients benefit from a mix, which we'll map out for you.

How soon will I see results?

Campaigns start generating data immediately. Most accounts reach stable, optimised performance within 4–8 weeks of testing.

Do you create the ad creative and landing pages?

Yes. We handle ad copy, static and video creative, and dedicated landing pages so the entire funnel is aligned.

Related services

Maximise every click

AI Automation

Follow up with ad leads in seconds, automatically.

Video Marketing

Video ad creative that stops the scroll.

Web Design & Development

Landing pages and websites that convert paid traffic.

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